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Situated in the western end of Africa, Morocco belongs simultaneously to the ocean environment, the Mediterranean world, and the Saharan territory. Only 14 km lie between it and Europe. For this reason, it is a crossing of paths between East and West.
Its proximity to Europe -the first continent to send tourist-, natural diversity, legendary hospitality, extensive cultural heritage, internationally acclaimed gastronomy, and warm climate, are the comparative structural advantages which give Morocco an added competitive edge.
From the Rif and high Atlas mountains to the plains of Haouz, or the fine sand beaches of the Atlantic and the arid land of the south, passing through the Rose Valley, to the east of Uarzazate, Morocco has many varied and beautiful natural landscapes. Its flora and fauna is also varied. They are protected in the Tubqal (to the south of Marrakech), west high Atlas, and Ifrane natural reserves.
The desert is home to more life that one might think; there are animals such as dromedaries, golden jackals, striped hyenas, hedgehogs, gazelles, and all sorts of lizards, snakes, insects, and arachnids like the charming scorpion...
To reach the more grandiose locations (such as the Chigaga sand dunes or the Erg Chebbi desert), which are generally more difficult to access, it is a good idea to get a hold of a suitable vehicle like a 4x4. Even so, it is also possible to visit the country "in a different way", be it on a camel, horse, or even on foot (for example, through the M'Gun massif). The Atlantic coast and its waves attract surfing enthusiasts throughout the year. The Esauira beach is one of the most popular, thanks to the waves and wind.


An exotic hotspot


Together with Rabat, Meknes, and Fez, Marrakech is one of the four imperial cities of Morocco.  During the past few years, it has become a glamour destination for many visitors and event organisers.


The capital of Morocco is a calm, beautiful, and elegant city. In spite of all its urban development, Rabat has been able to maintain just the right size for its residents and visitors. It is a city that does not have tall buildings, dominated all over by a blue sky, the Atlantic ocean, and the Bouregreg river.


Fez is the cultural capital of Morocco. It made a name for itself thanks to its spirituality and the fact that it is home to what is thought to be the oldest university in the world, founded in the 9th century. The city is known for its madrasas (schools where the Koran is taught, as well as historically important subjects such as mathematics, grammar, history, astronomy, medicine...


Capital of the desert, it is an important starting point for adventures into the Sahara.  Ouarzazate, with its warm and generous nature, is the ideal place to get ready before venturing out into the splendour of the desert and the magical dunes of the Sahara.


Thanks to all its experience and the quality of its infrastructure, the financial capital of Morocco offers all the right advantages to accommodate and guarantee the success of your business trips and incentives.


Mysterious, quiet, luminous, harmonious... magical. This is the desert of Morocco. The sensations which it gives us are unique and, above all, magical. The combination of all the natural elements gives us unforgettable sensations.

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